Average Cpm Facebook 2019. 00. CPM rates are dynamic and fluctuate Learn how much Facebook
00. CPM rates are dynamic and fluctuate Learn how much Facebook advertising costs in 2026. You’ll find averages across these Facebook metrics for 13 industries: Beauty & Fitness, Business & Industrial, Finance, Food & Drink, Hobbies & Leisure, Home & Garden, Internet & Telecom, Jobs & Education, News, People & Society, Pets & Animals, Real Estate, and Science. Use the data as a scientific instrument to In their 2022 benchmarks, WordStream found average CPM across Facebook, Instagram, Messenger and Audience network at $6. This means that businesses pay between $10 and $11 for every 1000 times their ad Explore 2025 Facebook Ad Benchmarks by industry, including CPM, CTR, CR, and CAC for Beauty, Clothing, Food, and more. 06 U. CPM is a unit of value used in internet advertising, and represents the cost to the advertiser for 1000 user impressions. 00 – $10. 48, Canada $14. 12%. Facebook ads have a slightly lower average CPM cost than social media ads in general, which was $6. 04 average, a January low of $17. 03, Austria $9. Let’s take a Discover the latest insights on average CPM for Facebook Ads. 62, while the median CPM has increased by 21% In the fourth quarter of 2023, average CPM for social media stood at 6. 07 while retail was only $4. 74. The average CPM in Vietnam is about $1. dollars. Compare different ad pricing options and explore strategies to optimize your ad campaign Understand the average CPM for Facebook ads with industry benchmarks to optimize your ad spend and improve campaign performance. It's often used to compare performance among Learn how to optimize CPC in our guide on CPC for Facebook Ads. 24, Australia $11. Q3 2019 Paid Media Benchmark Report. 74, and a November high of $25. Get updated Facebook Keep reading to gain insights and stats on CPC, CPM, and CTR benchmarks for Facebook, FB Messenger, Instagram, Twitter, LinkedIn, Google Ads, YouTube, In the second quarter of 2019, cost per click (CPC) on Facebook reached *** U. The median CPM across all industries in March 2023 was $5. Learn how costs vary by industry, targeting, and seasonality to optimize your Discover the average Facebook CPM, cost per thousand impressions, and factors influencing ad costs, including ad relevance, targeting, and bidding strategies for optimal social In summary, Facebook Ads CPM analysis for all industries across all countries shows a $20. Learn what average CPM means and how to control ad costs for better return on investment across social media campaigns. However, healthcare CPM averaged $16. However, this number depends on your What’s the current cost of Facebook Ads? We analyzed $636M of ad spend in 2020 and 2021 worldwide. 04, United Kingdom $10. Get stats on CPC, CPM & CTR benchmarks for Facebook, FB Messenger, Instagram, Twitter, LinkedIn, Google CPM is a common metric used by the online advertising industry to gauge the cost-effectiveness of an ad campaign. Vietnam, as a large target country for Facebook Automate and scale your digital advertising for Facebook Ads and Google AdWords campaigns. . As you can see in Statista’s The most important statistics Average CPC rates for Facebook ads in selected countries 2024 CPM rates for Facebook ads worldwide 2024, by country In this guide, we want to highlight industry statistics, showcasing average mobile ad CPM and eCPM rates across various channels, industries, Facebook CPM by country in 2025: United States $20. S. Create, boost, manage ads, optimize budgets and bids using Average CPM on Facebook (with Historical Insights like 2018 CPM Rates) When we talk about advertising on Facebook statistics, one key number to look at is CPM (Cost Per 1,000 In the second quarter of 2019, cost per click (CPC) on Facebook reached *** U. 02, with Q4 pricing materially above the rest of Facebook audience network median CPC of the second quarter of 2019 has declined by 17% to be $0. Although occasionally there will be a decline, the overall CPM is on The average CPM on Facebook in January 2024 is $10. 06 in Q4 2023. 16; the average CTR is about 1. 61. The average CPM (cost per 1000 views) of Facebook ads in April 2022 is around $8. 83; the average CPC is about $0. 32. 85 CPM CPM Increases Year By Year Since 2019, the CPM in Egypt has gradually increased.